Automotive · Nigeria · Live
Desh Mech
Client project · Founded by Isiaka Yusuf Adesina · Lagos, Nigeria · 2021
The brief
Build a professional auto repair brand with a road safety mission
Isiaka Yusuf Adesina founded Desh Mech with a genuine mission: to improve road safety in Nigeria by increasing the number of roadworthy vehicles. Nigeria's auto repair sector is largely informal. The brief was to build a professional brand and business infrastructure that would allow Desh Mech to compete credibly for corporate and fleet clients alongside the informal market.
What we built
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Logo design and full brand identity — including vehicle livery design
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Workshop signage design and uniform branding
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Business plan for CAC registration and bank account opening
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Operational manual — service process, quality standards, pricing
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CAC registration support and business documentation
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Website and social media kit
The work in pictures
Photos that speak for the brand.
From the mark and colour system to workshop photography, social covers and the strategy documents behind the build — this is Desh Mech becoming a credible auto repair brand in Nigeria.