Automotive · Nigeria · Live
Desh Mech
Client project · Founded by Isiaka Yusuf Adesina · Lagos, Nigeria · 2021
Desh Mech
The brief
Build a professional auto repair brand with a road safety mission
Isiaka Yusuf Adesina founded Desh Mech with a genuine mission: to improve road safety in Nigeria by increasing the number of roadworthy vehicles. Nigeria's auto repair sector is largely informal. The brief was to build a professional brand and business infrastructure that would allow Desh Mech to compete credibly for corporate and fleet clients alongside the informal market.
What we built
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Logo design and full brand identity — including vehicle livery design
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Workshop signage design and uniform branding
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Business plan for CAC registration and bank account opening
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Operational manual — service process, quality standards, pricing
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CAC registration support and business documentation
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Website and social media kit